Graphic Design

April 12, World Graphic Design Day

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Creative Thinking

I don’t consider myself a creative person, how can I be a graphic designer without such an important and venerated attribute?¬†Having heard from people how creative I am has make me wonder, is it really that I am creative? I feel very flattered, but if I believe this, then I would be denying all the hard work that I’ve done all my life, as a visual artist, I have read, go to museums, ask colleges and professors and observe every visual material that I come across that I find interesting.¬†The truth is almost everyone has creative potential, and there is a creative process which has four steps:

1. Preparation

2. Incubation

3. Illumination

4. Implementation

Graphic design and creative thinking is about struggling, ideate, interpreting and explore. We all know that graphic designers make things look good; but the completion of the creative process is what separates the designer from the person who uses clipart and photoshop or the difference between fluffy and delicious or uncooked rice.

You can find more about the creative process here.